Select Target Value and Cost Matrix

Select a target value (optional) and specify a cost matrix.

Click OK to continue.

Target Value

You must specify a value of the target to use when calculating lift and ROC. There is a default Target Value. Verify that the value is correct for your business problem; if it is not select a different value from the dropdown list. You should select a value that helps you evaluate the model.

Cost Matrix

The cost matrix is used to calculate lift. An activity creates a cost matrix automatically. You can modify the generated cost matrix or create a new cost matrix. To edit a cost matrix, click the Use Cost Matrix checkbox and click Edit to edit an existing cost matrix. For information about cost matrices,see Costs.